Commercial reprints of articles from Hypertension disseminate information about your products from a source that the physician trusts. You can buy as few as 100 or more than 100,000. You also can put together a collection of reprints on a particular subject, or create a small journal. Add value to your reprint with the journal cover and the disclosure page for your product.
Reasons Reprints Strengthen Your Promotions:
Credibility - The physician has greater confidence in pharmaceutical promotions supported by reprints from the journals of the American Heart Association.
Value - Specialists pay to read the journals of the American Heart Association. Subscriptions are not part of the AHA's dues.
Impact - The journals of the American Heart Association are the most cited and sought after in their respected fields. Not only are the journals at the top of physicians' professional reading lists but they are also the first choice for authors.
Name Recognition - Mention an AHA Journal title in the scientific community anywhere in the world and you will get immediate recognition.
Versatility - As a sales tool, reprints are multi-functional. Intellectual and stimulating, they can be used to complement direct mail literature; to enhance your image as handouts at seminars and professional exhibits; or as an educational aid to underscore sales points delivered by your detail person.
Expertise - When you choose reprints to strengthen your promotional efforts, you are gaining the backing of a team of professionals: sales consultants to advise you; renowned editors to ensure quality of content; committed production specialists who put their mark of excellence on your finished product.
For additional information, contact:
Wolters Kluwer Health | Lippincott Williams & Wilkins